Official Tourism Board Websites for Every Country
Every country has an official body responsible for promoting tourism. Here’s the full list, updated regularly.
Every country has an official body responsible for promoting tourism. Here’s the full list, updated regularly.

I like digging into how countries and destinations promote themselves online, and most of that work runs through what’s officially called a tourism board (sometimes a tourist board, national tourism organization, or destination management organization, depending on the country). These are the organizations behind a destination’s official tourism website, its seasonal marketing campaigns, and usually its Instagram, Facebook, and X accounts too.
Not every tourism board is structured the same way. In some countries, it’s a department inside the ministry of tourism. In others, it’s a semi independent tourism authority or bureau with its own budget and marketing team. A smaller number are run by private destination management companies working under contract with the government. The setup varies, but the goal is usually the same: get more visitors to book, and keep the destination’s brand consistent across every channel.
This page is my attempt at building a single, ongoing directory of official (and occasionally unofficial, where I couldn’t find an official one) tourism board websites for countries around the world, along with links to their social media accounts. I update it and fix broken links whenever I notice one, so let me know in the comments if something looks outdated.
A tourism board is the official organization responsible for promoting a destination, whether that’s a country, a region, or a city. Most maintain a dedicated website with an events calendar, accommodation listings, activity guides, and seasonal travel campaigns, alongside the destination’s official social media presence.
Day to day, a national tourism board typically handles:
Some countries also have separate boards for individual cities or regions, such as a convention and visitors bureau, which work alongside the national board rather than replacing it.
Ministry of information and culture Directorate of tourism regulatory affairs: https://tourism.gov.af/ps-AF
Ministry of Foreign Affairs – Islamic Republic of Afghanistan: https://mfa.gov.af/
mfa_afghanistan, mfa.afghanistan, @mfa_afghanistan.
Albanian National Tourism Agency: https://akt.gov.al/en/
albania.tourism, albaniantourismagency, @visit_albania.
Office National du Tourisme Algerien (ONT): https://ont.dz/
ONT.dz.
Andorra National Tourism Board: https://visitandorra.com/en/
andorraworld, andorraworld, @andorraworld_ad.
Antigua and Barbuda Tourist Board: https://www.visitantiguabarbuda.com/
antiguaandbarbuda, AntiguaBarbuda, @Antiguabarbuda.
Instituto Nacional de Promoción Turística de la Argentina: https://www.argentina.travel/
Official website of Argentina: https://www.argentina.gob.ar/
visitargentina, visitarg, @VisitArg.
Official tourism website of the Republic of Armenia: https://armenia.travel/
armenia_and_travel, ArmeniaTravelOfficial, @Armenia_Travel_.
Official Australian tourism website: https://www.australia.com/
australia, SeeAustralia, @australia.
Austrian National Tourist Office: https://www.austria.info/
visitaustria, feelaustriaAT, @austria_uk.
The Azerbaijan Tourism Board (ATB): https://tourismboard.az/
Azerbaijan.travel: https://azerbaijan.travel/
experienceazerbaijan, ExperienceAZE, @tourismaze.
The Bahamas Ministry of Tourism: https://www.bahamas.com/
VisitTheBahamas, TravelBahamas, @visitthebahamas.
Bahrain Tourism & Exhibitions Authority: https://www.btea.bh/
tourismbh, TourismBH, @tourismbh.
Bangladesh Tourism Board (National Tourism Organization): https://visitbangladesh.gov.bd/
Official Website of Destination Barbados and Barbados Tourism Marketing, Inc: https://www.visitbarbados.org/
visitbarbados, VisitBarbados, @barbados.
Belarus National Tourism Agency: https://belarustourism.by/
Official Travel Site of Belarus: https://belarus.travel/
belarus.travel, belarusofficial.
Visit Belgium: https://visitbelgium.com/
Visit Flanders: https://www.visitflanders.com/en
Official website for the promotion of tourism in Wallonia: https://visitwallonia.be/
Eastbelgian tourist office (German-speaking cantons): https://www.ostbelgien.eu/
Belize Tourism Board (BTB): https://www.belizetourismboard.org/
TravelBelize.org: https://www.travelbelize.org/
travelbelize, TravelBelize, @belizevacation.
Tourism Council of Bhutan: https://bhutan.travel/
The Official Destination Bhutan Website: https://bhutan.travel/
tourismbhutan, destinationbhutan, @tourismbhutan.
Tourism Association of Bosnia and Herzegovina: https://www.tourismbih.com/
Botswana Tourism Organisation: https://www.botswanatourism.co.bw/
BotswanaTourism.
The Official Brazillian Tourism Website: https://visitbrasil.com/en/
visitbrasil, VisitBrasil, @VisitBrasil.
Tourism Development Department: https://www.bruneitourism.com/
Brunei Tourism: https://www.bruneitourism.com/
brunei.tourism, BruneiTourismBoard.
Ministry of Tourism of Bulgaria: https://www.tourism.government.bg/
Official Tourism Portal of Bulgaria: https://visitbulgaria.com/
bulgariatravelorg, @BGtravelOrg.
Official tourist site of Boa Vista: https://www.boavistaofficial.com/
boavistaofficial, BoaVistaCaboVerde, @boavistaoff.
Tourism of Cambodia: https://www.tourismcambodia.com/
Ministry of Tourism Cambodia (MOT): https://www.tourismcambodia.org/
travel2cambodia, Tourism2Cambodia, @tourismcam.
Official Site of Destination Canada: https://info.destinationcanada.com/
explorecanada, ExploreCanada, @ExploreCanada.
Chile Travel: https://chile.travel/
chiletravel, chiletravelguide, @chiletravel.
China National Tourist Office: https://www.cnto.org.uk/
Official travel guide of Colombia: https://colombia.travel/es
Ministerio de Comercio, Industria y Turismo, República de Colombia: https://www.mincit.gov.co/inicio
colombia.travel, Colombia.travel, @colombia_travel.
Comoros National Office of Tourism: https://www.comorostourism.com/en/.
Costa Rica Tourism Official website: https://www.visitcostarica.com/
Instituto Costarricense de Turismo: https://www.ict.go.cr/es/
visit_costarica, visitcostarica, @Visit_CostaRica.
Côte d’Ivoire Tourisme: https://tourismecotedivoire.ci/
cotedivoiretourisme.ci, @IvoireTourisme.
Croatian National Tourist Board: https://croatia.hr/
croatiafulloflife, croatia.hr, @Croatia_hr.
Ministry of Tourism of Cuba: https://www.cubatravel.cu/
CubaTravelCu, @Cubatravel_es.
Cyprus Tourism Organisation: https://www.visitcyprus.com/
visitcypruscom, VisitCyprus.cy, @visitcyprus.
Czech Republic Official travel site: https://www.visitczechia.com/en-us
visitcz, czechrepublic, @VisitCZ.
Official Denmark travel guide: https://www.visitdenmark.com/
The official website of Denmark: https://denmark.dk/
govisitdenmark, daenemark, @GoVisitDenmark.
Office du Tourisme de Djibouti: https://guide.visitdjibouti.dj/
djibtourisme.
Discover Dominica Authority: https://discoverdominica.com/
discoverdominica, DiscoverDominica, @nature_island.
GoDominicanRepublic.com: https://www.godominicanrepublic.com/
Dominican Republic Ministry of Tourism: https://mitur.gob.do/
godomrep, DominicanRepublicTourism, @GoDomRep.
East Timor Ministry of Tourism Arts and Culture: https://abschm.mta.gov.tl/
East Timor Official Travel & Tourism Guide: https://timorleste.tl/
timorlestetourism.
Ecuador’s Official Travel Site: https://ecuador.travel/
EcuadorTravel.
Egyptian Tourism Authority: https://www.experienceegypt.eg/en
experienceegypt, experienceegypt, @ExperienceEgypt.
Official tourism site of El Salvador: https://elsalvador.travel/esp/en/
elsalvadortravel, elsalvadortravel, @esimpressive.
Eritrea Ministry of Tourism: http://www.eritrea.be/MoT.htm
Official travel guide to Estonia: https://visitestonia.com/en
visitestonia, visitestonia, @visitestonia.
Ethiopian Tourism Organization: https://www.ethiopia.travel/
Ethiopialandoforigins, @landoforigins.
The official website of Tourism Fiji: https://www.fiji.travel/
tourismfiji, Fiji, @TourismFiji.
The Official Travel Guide of Finland: https://www.visitfinland.com/en/
ourfinland, visitfinland, @OurFinland.
The official website of tourism in France: https://www.france.fr/en/
explorefrance, ExploreFrance, @explorefranceen.
Gambia Tourism Board (GTB): https://www.accessgambia.com/
Official website of the Gambia Tourism Board: https://www.visitthegambia.gm/
gogambia, @visitthegambia.
Georgian National Tourism Administration: https://gnta.ge/
georgiatravel, GeorgianNationalTourismAdministration.
The German National Tourist Board : https://www.germany.travel/en/home.html
germanytourism, GermanyTravelDestination.
Ghana Tourism Authority – The Official Ghanaian Tourism Website: https://ghana.travel/
ghanatourismauthority, ghanatourismauthority, @ghanatourismGTA.
The Official website of the Greek Tourism Organisation: https://www.visitgreece.gr/en
visitgreecegr, visitgreecegr, @VisitGreecegr.
The Official Website of the Grenada Tourism Authority: https://grenadagrenadines.com/
discovergrenada, discovergrenada, @discovergrenada.
Visit Guatemala: https://visitguatemala.com/
visitguatemala_, VisitGuatemala, @visitguatemala.
Guyana Tourism Authority: https://guyanatourism.com/
discoverguyana, GuyanaUndiscovered, @discoverguyana.
Ministère du Tourisme d’Haiti: https://tourisme.gouv.ht/
haititourisme, @MTourismeHaiti.
Honduras Travel: https://www.honduras.travel/
visithonduras, VisitHonduras, @visithonduras.
Hello Hungary: https://hellohungary.com/
hello_hungary, hellohungaryHU, @HelloHungaryHU.
Icelandic Tourist Board: https://www.ferdamalastofa.is/
Inspired by Iceland – The official tourism information site for Iceland: https://www.inspiredbyiceland.com/
inspiredbyiceland, inspiredbyiceland, @iceland.
India Ministry of Tourism of: https://www.tourism.gov.in/
ministryoftourismgoi, @tourismgoi.
Ministry of Tourism, Republic of Indonesia: https://www.indonesia.travel/us/en
indtravel, indonesiatravel, @indtravel.
Tourism Ireland: https://www.ireland.com/en-us/
Tourism Ireland: https://www.tourismireland.com/
Fáilte Ireland – National Tourism Development Authority: https://www.failteireland.ie/
tourismireland, DiscoverIrelandGB, @GoToIrelandGB.
The Official Website of Tourism to Israel: https://www.goisrael.com/
visit_israel, goisrael, @israeltourism.
Italian Tourism Official Website: https://www.italia.it/en
italiait, italia.it, @italia.
Jamaica Tourist Board: https://www.jtbonline.org/
Visit Jamaica: https://www.visitjamaica.com/
visitjamaica, visitjamaica, @VisitJamaicaNow.
Japan National Tourism Organization: https://www.jnto.go.jp/
Travel Japan: https://www.japan.travel/en/us/
visitjapanjp, visitjapaninternational.
Jordan Tourism Board: https://visitjordan.com/
visitjordan, VisitJordan, @visitjordan.
Official tourism website of Kazakhstan: https://kazakhstan.travel/en
TraveltoKazakhstan, @visit_kz.
Kenya Tourist Board: https://ktb.go.ke/
MagicalKenya The Official Kenya Destination Website: https://magicalkenya.com/
magicalkenya, KenyaTourism, @magicalkenya.
Kiribati National Tourism Office (KNTO): https://kiribatitourism.gov.ki/
kiribati.tourism.
Korea Tourism Organization: https://www.visitkorea.or.kr/
koreatourism, @KoreanTravel.
Be in Kosovo: https://www.beinkosovo.com/
beinkosovo.
Tourism in Kuwait: https://www.e.gov.kw/sites/kgoenglish/Pages/Visitors/InfoSubPages/TourismInKuwait.aspx
egovkw, egovkw, @egovkw.
Official Tourism Information and Promotion Site of the Kyrgyz Republic: https://www.discoverkyrgyzstan.org/
discoverkyrgyzstan, discover.kg, @discoverKG.
Laos’ official tourism website: https://www.tourismlaos.org/
laos_simplybeautiful, laossimplybeautiful.info, @laostourism.
Investment and Development Agency of Latvia: https://www.latvia.travel/lv
enjoylatvia, IfYouLikeLatviaLatviaLikesYou.
Lebanon Ministry of Tourism: https://mot.gov.lb/en/
ministryoftourism.lebanon, ministryoftourismlebanon, @motlebofficial.
Lesotho Tourism & Development Corporation: https://visitlesotho.travel/
VisitLesotho.travel, @visitlesotho.
Official tourism-website of the Principality of Liechtenstein: https://tourismus.li/
fuerstentumliechtenstein, FuerstentumLIE, @li_travel.
Lithuanian State Department of Tourism: https://lithuania.travel/lt
The Official Travel Guide of Luxembourg: https://www.visitluxembourg.com/
visit_luxembourg, VisitLuxembourg, @luxembourginfo.
North Macedonia’s official tourism website: https://macedonia-timeless.com/
macedonia.timeless, Macedonia.Timeless.appt, @R_Macedonia.
Office National du Tourisme de Madagascar: https://madagascar-tourisme.com/fr/
my_madagascar, MadagascarTourism, @ilemadagascar.
Malawi Tourism Official Website: https://visitmalawi.mw/
visitmalawiofficial.mw, @TourismMalawi.
Malaysia Tourism Promotion Board (MTPB): https://www.tourism.gov.my/
Official Website of Tourism Malaysia: https://www.malaysia.travel/
malaysia.truly.asia, malaysia.travel, @tourismmalaysia.
Maldives Marketing & Public Relations Corporation: https://visitmaldives.com/en
Maldives Ministry of Tourism: https://www.tourism.gov.mv/
visitmaldives, visitmaldives, @visitmaldives.
Office du Tourisme du Mali: https://malitourisme.com/
Visit Malta – The Official Tourism Site for Malta, Gozo and Comino: https://www.visitmalta.com/en/
Malta Tourism Authority: https://mta.com.mt/
visitmalta, visitmalta, @visitmalta.
Marshall Islands Office of Commerce, Investment & Tourism: https://www.visitmarshallislands.mh/
marshallislands, visitmarshallislands.
Mauritius Tourism Promotion Authority: https://www.tourism-mauritius.mu/
Official Tourism Guide in Mexico: https://visitmexico.com/en/
visitmexico, VisitMexico, @VisitMex.
Micronesia’s Official Travel and Tour Website: https://www.micronesiatour.com/
micronesiatour, micronesiatour.
Tourism Agency of the Republic of Moldova: https://turism.gov.md/ro/
The Travel Guide to Moldova: https://www.travel.md/
travelmoldova.
Monaco Tourist and Convention Authority: https://www.visitmonaco.com/
visitmonaco, VisitMonaco.
Ministry of Environment, Green Development and Tourism: https://www.mongolia.travel/
travel.mongolia, Travel-Mongolia, @travelmgl.
The official website for Montenegro tourism: https://www.montenegro.travel/en
gomontenegro, ntocg, @SeeMontenegro.
Moroccan National Tourist Office: https://www.visitmorocco.com/en
visit_morocco_, MoroccanNationalTouristOffice, @Visit_Morocco_.
Mozambique Tourism Authority: https://www.mozambiquetourism.co.za/
Myanmar Tourism Marketing: https://myanmar.travel/
Myanmar Tourism Marketing: https://www.tourismmyanmar.org/
visit.myanmar, myanmartm, @MyanmarTM.
Namibia Tourism Board: https://visitnamibia.com.na/
namibiatourismboard, NamibiaTourismBoard @Tourism_Board.
Nauru National Tourism Office: https://naurutourismcom.wordpress.com/
@nauru_tourismco.
Nepal Tourism Board: https://ntb.gov.np/
nepaltourism, nepaltourismboard, @nepaltourismb.
The Netherlands Board of Tourism & Conventions (NBTC): https://www.nbtc.nl/
Visit the Netherlands: https://www.holland.com/
visit_holland, visitholland, @visitholland.
New Zealand Tourism Board: https://www.tourismnewzealand.com/
Official site for Tourism New Zealand: https://www.newzealand.com/
purenewzealand, purenewzealand, @purenewzealand.
Discover Nicaragua: https://www.visitnicaragua.us/
visitanicaragua.
Nigerian Tourism Development Corporation: https://tournigeria.gov.ng/
tournigeria, tournigeriang, @tournigeriang.
Visit Norway: https://www.visitnorway.com/
visitnorway, Visitnorway, @visitnorway.
Ministry of Heritage and Tourism, Sultanate of Oman: https://mht.gov.om/
omanmht, OmanMHT, @OmanMHT.
Pakistan Tourism Development Corporation (PTDC): https://tourism.gov.pk/
Official Tourism Office of Palau Micronesia: https://pristineparadisepalau.com/
#visitpalau, pristineparadisepalau.
Visit Panama: https://www.tourismpanama.com/
visitpanama, visitpanama, @visitpanama.
Papua New Guinea’s Official Trave Site: https://papuanewguinea.travel/
visit_papuanewguinea, PapuaNewGuineaTourismPromotionAuthority, @pngtourismuk.
Secretaria Nacional de Turismo: https://visitparaguay.travel/
visitparaguay, VisitParaguay.Travel, @visit_paraguay.
Peru Official Travel and Tourism Portal: https://www.peru.travel/
peru, visitperu, @visitperu.
Philippines Department of Tourism: https://www.tourism.gov.ph/
tourismphilippines, DepartmentOfTourism, @tourismphl.
Polish Tourism Organisation: https://www.poland.travel/en/
polska.travel, poland.travel.us, @PolandtravelUS.
Visit Portugal – Turismo de Portugal: https://www.visitportugal.com/en
visitportugal, Visitportugal, @visitportugal.
Website: https://www.discoverpuertorico.com/
discoverpuertorico, DiscoverPuertoRico, @discover_PR.
Qatar Tourism Authority: https://visitqatar.com/
Romania Ministry of Tourism: https://www.romania.travel/
ministerul_turismului, romaniatravel.ro, @romaniabrand.
The Federal Agency for Tourism of the Russian Federation: https://visitrussia.com/
National Tourism Portal: https://europe.russia.travel/
russia.travel.official, russia.travel.official, @Russia_travel_.
Official Rwanda Tourism Website: https://visitrwanda.com/
visitrwanda_now, travelrwanda, @visitrwanda_now.
St. Kitts Tourism Authority: https://visitstkitts.kn/
stkittstourism, StKittsTourism, @StKittsTourism.
Saint Lucia Tourism Authority: https://stlucia.org/en/
travelsaintlucia, TravelSaintLucia, @Travel_StLucia.
SVG Tourism Authority: https://tourism.gov.vc/tourism/
ourtourismsvg, @discoversvg.
Samoa Tourism Authority: https://www.samoa.travel/
samoatourism, SamoaTourismAuthority, @samoatourism.
Ufficio del Turismo: https://www.visitsanmarino.com/
visitsanmarino, visitsanmarino, @VisitSanMarino.
Saudi Commission for Tourism & National Heritage: https://scth.gov.sa/
SCTHKSA, SCTHKSA, @Sctaen.
Senegalese Agency for Tourism Promotion: https://www.visitezlesenegal.com/
National Tourism Organisation of Serbia: https://www.serbia.travel/
serbiatourism, serbiatourism, @serbiatourism.
Seychelles Tourism Board: https://seychelles.com/
visitseychelles, The.Seychelles.Islands, @visitseychelles.
National Tourist Board of Sierra Leone: https://ntb.gov.sl/
touristboardsierra, sierraleonenationaltouristboard, @touristboardsl.
Singapore Tourism Board: https://www.stb.gov.sg/
Singapore Tourism Board: https://www.visitsingapore.com/
visit_singapore, VisitSingaporeOfficial, @visitsingapore.
Slovakia.travel: https://slovakia.travel/
slovakia.travel, slovakiatourism.
Slovenian Tourist Board: https://www.slovenia.info/en
feelslovenia, slovenia.info, @sloveniainfo.
Tourism Solomons: https://www.visitsolomons.com.sb/
visitsolomonislands, VisitSolomonIslands, @VisitSolomons.
South African Tourism: https://www.southafrica.net/us/en/
visitsouthafrica, visitsouthafrica, @SouthAfrica.
Spain’s Official Tourism Website: https://www.spain.info/
spain, spain.info, @spain.
Sri Lanka Tourism: https://www.srilanka.travel/
Sri Lanka Tourism Development Authority: https://www.sltda.gov.lk/en
destination_srilanka, tourismsrilanka.gov.lk, @tourismlk.
Suriname Tourism Foundation: https://www.surinametourism.sr/
SurinameTourismFoundation.
Sweden’s official website for tourism and travel information: https://visitsweden.com/
visitsweden, VisitSweden, @VisitSweden.
Switzerland Tourism: https://www.myswitzerland.com/
myswitzerland, MySwitzerland, @MySwitzerland_e.
Tourism Bureau, Republic of China (Taiwan): https://eng.taiwan.net.tw/
Tourism Information Portal of Tajikistan: https://traveltajikistan.tj/en/home-en/
Tanzania Tourist Board Official Website: https://www.tanzaniatourism.go.tz/
wonderfultanzania, TanzaniaTouristBoard, @TtbTanzania.
Tourism Authority of Thailand: https://www.tourismthailand.org/
tourismthailand, AmazingThailand.
Ministry Of Tourism Tonga: https://www.tongatourism.travel/
tourismtonga, ThisIsTonga
The Ministry of Trade, Investment & Tourism of Trinidad and Tobago: https://tradeind.gov.tt/
tradeinvtourismtt, TradeInvTourismTT, @tradeinvtourism.
Tunisian National Tourist Office: https://www.discovertunisia.com/
discover_tunisia, DiscoverTunisiacom, @DiscoverTUN.
Republic Of Turkey Ministry Of Culture and Tourism: https://www.ktb.gov.tr/
tckulturturizm, TCKulturTurizm, @TCKulturTurizm.
The State Committee of Turkmenistan for Tourism: https://mfa.gov.tm/en/articles/11
Ministry of Foreign Affairs, Trade, Tourism, Environment and Labour Government of Tuvalu: https://www.timelesstuvalu.com/
Uganda Tourism Board: https://exploreuganda.com/
UgTourismBoard, UgandaTourismBoard, @UgTourismBoard.
Abu Dhabi’s official visitor website for travel & tourism: https://visitabudhabi.ae/en
visitabudhabi, visitabudhabi, @visitabudhabi.
The Official Tourism Website of Great Britain: https://www.visitbritain.com/en
lovegreatbritain, lovegreatbritain, @visitbritain.
Visit The USA: https://www.visittheusa.com/
visittheusa, VisitTheUSA, @visittheusa.
Uruguay Ministry of Tourism: https://www.gub.uy/ministerio-turismo/
uruguaynaturaltv, uruguaynatural.fb, @uruguay_natural.
Vanuatu Tourism Office: https://www.vanuatu.travel/en/
vanuatuislands, vanuatuislands, @vanuatu_islands.
Official Website Vietnam Tourism: https://www.vietnam.travel
vietnamtourismboard.
Vietnam National Administration of Tourism: https://www.vietnamtourism.com/
Vietnam National Administration of Tourism: https://vietnamtourism.gov.vn/
Yemen Tourism Promotion Board: https://www.yementourism.com/
yementourismpb, YemenTourismPB, @YemenTourismPB.
Zambia Tourism: https://www.zambiatourism.com/
zambia_tourism, zambiatravelguide.
Zimbabwe Tourism Authority: https://zimbabwetourism.net/
tourismzimbabwe, TourismZimbabwe, @tourismzimbabwe.
Right now, this page focuses on national and country level tourism boards rather than individual cities. A dedicated directory of official city tourism board and convention and visitors bureau websites, covering major destinations like Paris, Tokyo, and New York, is something I'm planning to publish separately, since city level tourism promotion is usually run by a different kind of organization than the national board. I'll link to it here once it's live.
A national tourism board promotes an entire country and usually runs the official country wide travel website and social accounts you'll find listed on this page. A regional or state tourism board focuses on a specific province, state, or region within that country, often working alongside the national board rather than instead of it. A local or city tourism board, sometimes called a convention and visitors bureau, narrows further still, focusing on a single city or destination and typically handling local event calendars, hotel partnerships, and convention bookings. All three levels can exist at once for the same country, and they usually cross promote each other.
A tourism board is the official organization responsible for promoting a destination, whether that's a country, a region, or a city. It's usually either a government department (often inside a ministry of tourism), a semi independent tourism authority, or occasionally a privately run destination management organization working under government contract. Most maintain an official travel website with an events calendar, accommodation listings, and seasonal campaigns, along with active Instagram, Facebook, and X accounts.
Day to day, a tourism board typically runs the destination's official website and social media accounts, organizes familiarization trips (FAM trips) for travel agents and journalists, coordinates influencer and content creator campaigns, publishes visitor statistics and market research, promotes seasonal events and festivals, and supports local hotels and tour operators with marketing resources and cooperative campaigns.
A national tourism board promotes one specific country. An international tourism organization, such as UN Tourism (formerly the World Tourism Organization), works across many countries at once, setting industry standards, publishing global travel statistics, and supporting tourism policy rather than marketing any single destination directly.
A convention and visitors bureau is a city or region level organization, similar to a local tourism board, that focuses specifically on attracting conferences, conventions, and business travel alongside general tourism. It often works closely with hotels and event venues to bid on and host large events.
Many tourism boards run dedicated influencer and content creator programs, inviting creators on sponsored trips, sometimes as part of a broader FAM trip, in exchange for coverage. These campaigns are usually managed by the same team that runs the board's official social media accounts, so if you're looking to pitch one, that's typically the right place to start.
These terms often get used interchangeably, but there's a real distinction. A ministry of tourism is a government department, part of the country's cabinet structure. A tourism board or tourism authority is often a semi independent body created by that ministry to handle marketing and promotion specifically. A destination management organization is a broader industry term covering any of these, plus privately run agencies contracted to do the same job. In practice, most of the entries on this page could accurately be described by any of the three terms, depending on how that country structures its tourism promotion.
No, and I'd rather be upfront about that than pretend otherwise. Some countries don't have an easily identifiable official tourism website, and a few are missing from this list entirely while I track down a reliable source. If you notice a gap or a broken link, let me know in the comments and I'll add or fix it.
2 Replies to “Official Tourism Board Websites by Country”
Hi Dumitru,
This is a very interesting list.
Have you been extending the list since creation?
What is your favorite destination website/tourism office?
I was wondering, if you have such a list also for the City Tourism Offices?
Many thanks,
Gabriel
Hi Gabriel,
I haven’t updated this in a while, should probably go through it again.
As for cities, there’s a little too many cities in the world to be able to cover :)
Cheers!